Content Audit Scope Quiz
Find Your Perfect Audit Type in 2 Minutes
Not sure whether you need a quick assessment or a comprehensive deep-dive? Our intelligent quiz analyzes your specific situation to recommend the ideal audit scope, timeline, and approach for maximum ROI.
🎯 Personalized Results: Get a custom audit recommendation based on your content volume, business goals, team resources, and timeline constraints.
Why Audit Scope Matters
Choosing the wrong audit scope leads to:
- Too shallow: Missing critical insights and opportunities
- Too deep: Wasting resources on unnecessary analysis
- Wrong focus: Analyzing the wrong content for your goals
- Poor timing: Misaligned with business cycles
Our quiz ensures you get the right depth at the right time for your specific needs.
Take the Quiz
Question 1: Content Volume
How many content pieces do you need to audit?
- A) Less than 25 pieces - Micro site or specific section
- B) 25-100 pieces - Small website or blog
- C) 100-500 pieces - Medium-sized site
- D) 500-1,000 pieces - Large content library
- E) Over 1,000 pieces - Enterprise content ecosystem
Question 2: Primary Goal
What's your main objective for this audit?
- A) Quick performance check - Identify obvious issues
- B) SEO optimization - Improve search rankings
- C) Content strategy overhaul - Comprehensive transformation
- D) Conversion optimization - Boost engagement and sales
- E) Compliance/governance - Ensure standards and accuracy
Question 3: Timeline Availability
How quickly do you need results?
- A) Within 1 week - Urgent issues to address
- B) 2-3 weeks - Standard planning cycle
- C) 4-6 weeks - Quarterly planning window
- D) 2-3 months - Strategic initiative timeline
- E) No rush - Thorough analysis preferred
Question 4: Team Resources
Who will conduct the audit?
- A) Solo marketer - One person, part-time
- B) Small team (2-3) - Dedicated audit team
- C) Department (4-6) - Multiple contributors
- D) Cross-functional - Company-wide involvement
- E) External agency - Outsourced expertise
Question 5: Budget Range
What's your audit budget?
- A) Under $1,000 - Minimal budget
- B) $1,000-$5,000 - Small project budget
- C) $5,000-$15,000 - Standard audit investment
- D) $15,000-$50,000 - Comprehensive budget
- E) Over $50,000 - Enterprise investment
Question 6: Current Performance
How is your content currently performing?
- A) Crisis mode - Major traffic/conversion drops
- B) Underperforming - Below expectations
- C) Stable but stagnant - No growth
- D) Growing slowly - Room for acceleration
- E) Performing well - Looking to optimize
Question 7: Technical Complexity
How complex is your content ecosystem?
- A) Simple blog - Basic WordPress or similar
- B) Standard website - CMS with some customization
- C) Multiple content types - Blog, resources, tools
- D) Integrated systems - CRM, marketing automation
- E) Enterprise architecture - Multiple platforms/languages
Question 8: Previous Audits
When was your last content audit?
- A) Never - First audit
- B) Over 2 years ago - Very outdated
- C) 1-2 years ago - Needs refresh
- D) 6-12 months ago - Recent but incomplete
- E) Within 6 months - Follow-up needed
Question 9: Decision Stakeholders
Who needs to approve audit recommendations?
- A) Just me - Full autonomy
- B) Direct manager - One approval level
- C) Department head - Department buy-in
- D) C-suite - Executive approval
- E) Board/investors - High-stakes decisions
Question 10: Implementation Capacity
How quickly can you implement changes?
- A) Immediately - Full control and resources
- B) Within weeks - Agile team ready
- C) Within months - Standard planning cycles
- D) Quarterly basis - Corporate timelines
- E) Annual planning - Long-term roadmap
Your Audit Scope Results
🚀 Quick Audit (Score: Mostly A's and B's)
Recommended Scope: Rapid Assessment
- Duration: 5-10 business days
- Content Volume: Up to 100 pieces
- Depth: Surface-level analysis
- Focus: Critical issues and quick wins
What's Included:
- Basic performance metrics review
- Content inventory spreadsheet
- Top 10 priority fixes
- Quick win recommendations
- Simple action plan
Best For:
- Urgent performance issues
- Limited budgets
- Small content libraries
- First-time audits
- Quick decision making
Timeline:
- Day 1-2: Setup and inventory
- Day 3-5: Analysis
- Day 6-8: Recommendations
- Day 9-10: Delivery and review
Investment Range: $1,000-$5,000
📊 Standard Audit (Score: Mostly B's and C's)
Recommended Scope: Comprehensive Analysis
- Duration: 3-6 weeks
- Content Volume: 100-500 pieces
- Depth: Detailed evaluation
- Focus: Strategic improvements
What's Included:
- Full performance analysis
- Content quality assessment
- Competitor benchmarking
- User journey mapping
- Prioritized roadmap
- ROI projections
Best For:
- Growing businesses
- Quarterly planning
- SEO optimization
- Content strategy refresh
- Team-based execution
Timeline:
- Week 1: Discovery and setup
- Week 2-3: Deep analysis
- Week 4: Strategy development
- Week 5-6: Roadmap and delivery
Investment Range: $5,000-$15,000
🎯 Comprehensive Audit (Score: Mostly C's and D's)
Recommended Scope: Strategic Deep-Dive
- Duration: 6-10 weeks
- Content Volume: 500-1,000 pieces
- Depth: Full strategic analysis
- Focus: Transformation planning
What's Included:
- Complete content ecosystem analysis
- Multi-channel evaluation
- Advanced competitive intelligence
- Detailed personas and journeys
- Technical SEO audit
- Conversion optimization
- Implementation playbook
- Team training materials
Best For:
- Digital transformation
- Major redesigns
- Market repositioning
- Enterprise planning
- Cross-functional alignment
Timeline:
- Week 1-2: Discovery and planning
- Week 3-5: Comprehensive analysis
- Week 6-7: Strategy formulation
- Week 8-9: Roadmap development
- Week 10: Presentation and training
Investment Range: $15,000-$50,000
Schedule Comprehensive Audit →
🏢 Enterprise Audit (Score: Mostly D's and E's)
Recommended Scope: Enterprise Transformation
- Duration: 10-16 weeks
- Content Volume: 1,000+ pieces
- Depth: Full organizational assessment
- Focus: Enterprise-wide optimization
What's Included:
- Multi-site/language analysis
- Governance framework development
- Process and workflow optimization
- Technology stack evaluation
- Team structure recommendations
- Change management plan
- Executive dashboards
- Ongoing support program
Best For:
- Global organizations
- Multiple brands/products
- Merger integration
- Digital maturity advancement
- Board-level initiatives
Timeline:
- Month 1: Discovery and assessment
- Month 2: Deep analysis
- Month 3: Strategy and planning
- Month 4: Implementation prep
Investment Range: $50,000+
Discuss Enterprise Solutions →
Your Personalized Recommendations
Based on your quiz responses, here's your custom audit plan:
📋 Your Audit Profile
Audit Type: [Calculated based on responses] Timeline: [Specific weeks] Investment: [Budget range] Team Size: [Required resources]
Priority Focus Areas:
- [Based on primary goal]
- [Based on current performance]
- [Based on technical complexity]
Success Factors:
- ✅ [Stakeholder alignment requirement]
- ✅ [Implementation readiness]
- ✅ [Resource availability]
Risk Mitigation:
- ⚠️ [Based on timeline constraints]
- ⚠️ [Based on budget limitations]
- ⚠️ [Based on team capacity]
Audit Scope Comparison Matrix
| Feature | Quick | Standard | Comprehensive | Enterprise |
|---|---|---|---|---|
| Duration | 1-2 weeks | 3-6 weeks | 6-10 weeks | 10-16 weeks |
| Content Volume | <100 | 100-500 | 500-1,000 | 1,000+ |
| Analysis Depth | Surface | Detailed | Strategic | Organizational |
| Team Required | 1 person | 2-3 people | 3-5 people | 5+ people |
| Deliverables | 3-5 | 6-10 | 10-15 | 15+ |
| ROI Timeline | 30 days | 60 days | 90 days | 6 months |
| Success Rate | 70% | 80% | 85% | 90% |
Maximize Your Audit Value
Pre-Audit Preparation
Content Audit Process
Six steps from analysis to implementation.
Skip the discovery theater
One focused call to get your analytics access and understand your actual problems. Not your 'strategic vision' - your real issues. I start analyzing data the same day, not scheduling follow-up meetings.
Real analysis with real data
I analyze what matters: which pages drive revenue, which cannibalize each other, what technical issues actually impact rankings. Not vanity metrics - business metrics that matter.
Find what they're missing
I show you exactly where competitors are beating you and why. Not generic 'gap analysis' - specific keywords you can win with content you already have.
Deliverables that actually help
You get prioritized actions. Each recommendation includes: what to do, why it matters, expected impact, and technical specs your team needs. Everything has a purpose.
I help you implement
Unlike consultants who deliver and disappear, I make sure your team knows what to do. Direct answers to direct questions. No 'it depends' - just clear guidance.
Measure what matters
We track real business impact, not vanity metrics. Revenue, conversions, qualified traffic. If it doesn't affect your bottom line, we don't celebrate it.
Common Scope Mistakes
Content Audit Services
Content Audit ($497-$2,997)
60% of your content does nothing. I identify which pages to fix, delete, or merge. Includes inventory, metrics, competitor analysis, action plan.
Average result: 147% traffic increase in 6 months.
Technical SEO ($397-$2,497)
Google can't rank what it can't crawl. Core Web Vitals, JavaScript issues, crawl errors - I find what's killing your rankings.
Developer-ready documentation included.
Fast Implementation
Results in weeks, not months. Prioritized recommendations ranked by impact. Quick wins plus long-term strategy.
Most clients see improvements within 2 weeks.
Get Your Custom Audit Proposal
📊 Free Audit Scope Consultation
Based on your quiz results, our strategists will:
- Review your specific situation
- Recommend the optimal audit scope
- Provide detailed timeline and budget
- Outline expected ROI and outcomes
- Answer all your questions
Get Your Custom Proposal →
Frequently Asked Questions
Q: Can I change scope mid-audit? A: Yes, we can adjust based on initial findings, though it may affect timeline and budget.
Q: What if I'm between two audit types? A: We recommend starting with the smaller scope and expanding if needed.
Q: Do you offer payment plans? A: Yes, we offer flexible payment options for audits over $10,000.
Q: Can we do a phased approach? A: Absolutely. Many clients start with priority content then expand.
Q: What happens after the audit? A: We provide implementation support options or can hand off to your team.
Related Resources
- Content Audit Timeline Calculator
- Audit Scope Template
- Budget Planning Guide
- Stakeholder Alignment Toolkit
- ROI Calculator
Ready to Start?
Your quiz results are just the beginning. Whether you need a quick assessment or enterprise transformation, we'll ensure your audit delivers maximum value.
Next Steps:
- Review your quiz results
- Download relevant templates
- Schedule a consultation
- Begin your audit journey
Download Quiz Results PDF | Share with Team | Book Consultation